PENRITH TOWN CENTRE - INTERPRETIVE PLANNING & COPY
Having provided interpretive copy for a new waymarking scheme for historic Penrith,
Eden District Council then invited me to develop new interpretation to further encourage
visitors and shoppers to engage with the town’s heritage.
I hit on the idea of creating treasures for Penrith’s shop windows - handsome little
bespoke displays to dot around town to intrigue window-shoppers and encourage them
to explore. I gathered relevant historic objects - from pottery and coins to bike
horns and bottles - then wrote short, provocative graphics. To add another dimension,
we held an informal creative writing workshop with local writers and I interspersed
snippets of their evocative writing into the interpretation.
The project was a great success on a very modest budget, not least because local
shopkeepers were delighted to be involved in hosting the displays and, excitingly,
a new Penrith writing group was established as a direct result of our workshop.